About Us

Consider Us Your Design Concierge

We exist to bring the art of living into every home, empowering individuality at its core. Founded by Linda Savage, a former architect and client-side project manager with a keen eye for design and deep sense of aesthetic empathy, Forceen is a vibrant online destination for the most extensive range of the best furniture, home décor, and fine art selection in Australia.

Our Mission
Forceen is dedicated to transforming spaces into reflections of good taste and unique personalities. After recognising that interior decorating is an overwhelming process for many, our goal is to leverage our design expertise with deep learning technology to provide you with a convenient, hyper-personalised, and guided experience that makes discovering your perfect items an absolute joy. We strive to inspire and empower you with the confidence to make your own design choices.

Our Offerings
Our curated collection is a blend of new and contemporary pieces, along with pre-loved and vintage items sourced both locally and globally. We partner with renowned brands, esteemed craftspeople, and respected artists. Equally important to us are the emerging brands, talented craftspeople, and up-and-coming artists brimming with untapped potential. This eclectic mix ensures that we offer a diverse range—from classic pieces to unique, uncommon, and rare finds—that continuously inspire and delight our customers. Our highly selective approach ensures that each item is carefully chosen for its unique characteristics, exceptional design, and timeless appeal. 

Our Commitment
Our commitment goes beyond offering beautiful items, we are dedicated to fostering a warm and welcoming community where everyone feels valued and inspired. We are here to make your decorating journey as enjoyable as possible. 

We are also passionate about promoting conscious consumption. Don't just buy all the stuff from page 32 in a catalog and call it a day. Our curated collection, blending new and old pieces, is designed to help you break free from the mainstream, cookie-cutter catalog decor and create a space that's genuinely unique and extraordinary. This approach, embraced by top interior designers globally, involves blending vintage and contemporary elements to create spaces that feel both intricate, timeless and innovative. We encourage all our customers to invest in pieces that will likely be cherished for years or even generations to come, fostering a more mindful approach to home décor.

Join Our Community
We invite you to explore Forceen and discover the joy of designing and decorating a home. Our platform is more than just a marketplace. It's a community where design, artistry, and craftsmanship is celebrated, and where your decorating journey is supported. Let every corner of your home radiate with your uniqueness and good taste.